Archive for the ‘Press and Media’ Category

That’s Intriguing #43: Test Market Your New Business, Product or Service by Forming Your Own Focus Group

What fun it was being interviewed today (from Geneva) on CBC’s Margin of Error by respected pollster and radio host Bruce Cameron. The subject of the interview was how focus groups can assist companies in selecting words that help their products and services break out (vs. blend […]

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That’s Intriguing #19: Why Harry Connick Jr. Deserves to be the Next American Idol Judge

Lisa de Moraes of The Washington Post reports that the “Idolettes are Just Wild about Harry – and the Fox Network Should be Too.” TV Column: Harry Connick Jr. steals ‘Idol’ show, says Lisa de Moraes Harry Connick Jr. made America Idol fun last night. http://www.americanidol.com/ Why? HE […]

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